End the Awkward: Disability Campaign of the Day

The British have The Best campaigns, seriously.

This new one, “End the Awkward” had me outright smiling – check it out –

First, you take a quiz to see how awkward you are – it’s here . I ranked “ambassador of cool” but I doubt that’s hard to pull because the questions are a little achingingly simplistic.

Then you can watch ads, see the tips

I totally loved this one!

this one was also great – but left me with a few questions

– like, what if the person has NO hands, or has a hook? I figure in most situations, it becomes clear if you follow the body language of the person with a disability – ? that’s what I would do, anyway

***

this one left me a little emotional. It’s not an advertisement for ending the awkwardness, it’s a piece about their new communication device – and it’s to help give us all a voice.

this is also wonderful –

– this company, Scope, is hitting all the rights with their disability campaigns, information, advocacy – they are pulling it all out of the closet with humour and humanity and I am loving them for it.

More End the Awkward tips HERE

Please share these videos and spread the word – this stuff is too good to keep a secret

Meriah
is a deaf blogger, global nomad, tech-junkie, cat-lover, Trekkie, Celto-Teutonic-peasant-handed mom of 3 (one with Down syndrome and one gifted 2E).
She likes her coffee black and hot.
Meriah on EmailMeriah on FacebookMeriah on GoogleMeriah on InstagramMeriah on LinkedinMeriah on PinterestMeriah on TwitterMeriah on Youtube

2 Comments

  • Hi Meriah — I haven’t seen all of their pieces, but the ones I did I thought were funny and effective. But I noticed Rich Donovan was negative about them — I’m not sure why. Anyhoo, just thought I’d mention.

    • really? wow. huh.
      I wonder if it’s because it could be slanted negatively with the idea that communicating with pwd is awkward? I need to ask him…

I'm opinionated, friendly & chatty... I hope you are, too