If you are on any social media channels (or pretty much anywhere online), then you will know about the rise of blogging in recent years, and how now, it is definitely something that many people are making a career out of. And if you are looking for flexible working because of family life, or to work from home, again, because of family or because of your own illness or disability, it can be a great way to earn money from home. It is something that isn’t looking to be going anywhere anytime soon, there are many reasons why you should get into blogging, particularly if you are looking to be able to work from home.
If you are already a blogger, then you might be looking to up your blogging game a little, so that you can boost your earning potential, as well as have the blog lead you into something that you have always wanted to do, like running an online store or writing a book. No matter what stage you are at, there are definitely some choices and some changes that will better enable you to take your blog in the direction that you want it to go. Here are some of those tips and tricks to help you get where you want to be.image
When you are working for yourself, or trying to build up a from-home career, then one of the major keys to success is being organized. When you have a plan for things in place, as well as keeping all things around it in order, it is so much easier to get things done, as you will know what needs to be done and when. It could be that you have posting schedules and things like content creation timetables to get you working to a schedule, as well as being able to master time management. So try to set out a schedule for your blog that is going to work for you; it will be different for everyone. Some things will come up where you can’t stick to the plan (we all have things happen in life, ill-health, or even something like your internet connection going down).
When it comes to the actual content and being organized in that area, then try to keep things as fresh as you can. When content is relevant it is going to resonate more with other people or be what they are searching for online. Some bloggers are working well in advance, and that is going to take some serious organizational skills! So again, just find what works for you and if your schedule needs to be changed for whatever reason, then that is fine too.
From money to time, there will be a lot that will need to go into a success blog. But if it is something that you do, then it won’t feel like a chore to put your time into growing your blog and getting it to where you want it to be. With that in mind, you do have to be prepared to invest your time, and plenty of it. If it isn’t something that you enjoy, then like any job, you will try to do it as little as possible. You need it to be a passion of yours. If you have any job at the moment or other commitments like family, you need to be able to sit there after you’ve finished work or the kids are in bed and start work on your blog, if you want to get it to a higher level. It can be time away from other things to get to networking or blogging events, as well as weekends and vacation time that you use for all things blogging related.
Money is another way that you will invest in your blog, but don’t let that put you off; it doesn’t need to be a lot of money at all. But there are a few basic things from web design to domain name that you will need to get right, and get them right from the start. Depending on the kind of blogging that you want to do, you may need to invest in a good DSLR camera, so that your blog can look really professional (think food blogging, for example). In order to help productivity, you could also look at things like paying for a hotspot shield free VPN (virtual private network) for yourself. It works as if you were on a private internet network, but is actually on a shared or public network. Meaning that when you are out and about, you can be using the internet for work and blog related things, but everything will be much more secure. If you travel a lot or like to have the option of not always working from home, then it could be a good option for you.image
Being able to spread the word about your blog is important, as well as getting a loyal following. If you are able to do that then it makes it much easier to promote your posts and to have people behind you that would be interested in things like a book or other products that you might get into selling off the back of your blog. So being on social media is really key to all of that. It does depend on who you are and who your target audience is as to what channels are best for you. For example, a blog for young people would work well with Snapchat but less so with LinkedIn or Facebook. But one of the most popular social channels at the moment is Instagram. Because it is such a visual channel, it can be a great way to showcase photography, fashion, food, travel, and pretty much anything in life that you would want to blog about.
Social media is great, but being social in other ways is good too. For example, if you have the chance to go to blogging events or networking events, do you take the chance to go to get to know other bloggers? These people can be your greatest allies as you get into blogging. The same goes for things like being social and friendly on social media, such as interacting with others, as well as sharing other blogger’s content and commenting on posts. These can be great ways to build friendships in the blogging world, where you can all help each other out.
Your Blogging Voice
You might have heard of the term ‘finding your blogging voice’ and be left wondering what it really means. It is all about how your posts com across, how they are written, and the kind of voice that you want to have out there. If you don’t want to be taken too seriously, then that needs to come across in your writing. If you want to have a serious voice to have the power to change things, then that needs to come across as well. If you joke around a lot and then try to do quite a serious activist post about something, then how will people know you are trying to be serious? If readers are left unsure, confused, or like you are a bit of a hypocrite, then they will just click away. When you are being open and honest, it makes you so much more relatable to the reader and that will help you to get more people that want to keep coming back for more and more.